NIKE 24.7 — FH25 + SS26
BRAND: Nike | nike.com | Beaverton, OR
DATE: 2023-2025
INDUSTRY: Apparel — Women’s Performance
ROLE: Color Designer
DELIVERABLES: Apparel Color Design, Moodboards, Image Research, Concept Ideation, Presentation
PROJECT: I worked on color direction for the 24.7 collection soon after its launch in SP25. For the FH25 and SS26 seasons, I played an instrumental role in defining the collection’s longterm color strategy. Color for 24.7 has unique needs, in that it’s applied to both Men’s and Women’s product. Each season, 24.7’s signature palette is grounded in sophisticated neutrals, while maintaining an energetic sport edge that feels essential to Nike.
SU26 STEAM
SU26 LT PHOTO BLUE
SS26 MIDNIGHT NAVY
FH25 IRONSTONE
