Photo by  Laura Casey

Photo by Laura Casey


I started my blog, The Colorist, in October 2015. It was born out of a desire to make personal work. My intention was to create a space online that offered immersive color inspiration for artists and designers.

I’ve worked in the fashion industry since 2011. Though I was trained as a designer, my favorite aspect of fashion is trend forecasting and reporting, which is essentially telling a visual story that serves designers’ imaginations. It is the best use of my talents, and I like being a person who inspires others. Through years of doing this work, I discovered that I had a particular eye and deep love for color.

The Colorist has now evolved into a content studio where I offer my consulting services to fashion and home clients in the design industry.

After eight years in New York City, I recently moved to Milan, Italy to pursue a Master’s degree in Color Design and Technology at I feel privileged to be a student again and to learn from people who have a similar passion for color.

Color is my chosen language, the means through which I create my best work. I hope it inspires you.

—Sophia Naureen Ahmad




EDUCATION, Master’s in Color Design and Technology, October 2018 - 2019 (expected)

General Assembly, Certificate in Digital Marketing, 2018

Parsons School of Design, AAS in Fashion Design, 2010-2011

University of Virginia, BA in Art History, 2006-2010